Peninsula Pride Farms Project recognized at Annual Sustainable Agriculture Summit
GREEN BAY, Wis. — Farmers for Sustainable Food, Houston Engineering, Inc. and Peninsula Pride Farms were honored as Field to Market’s 2024 Collaboration of the Year for their work on the Peninsula Pride Farms Sustainability Project. Field to Market: The Alliance for Sustainable Agriculture® is a diverse group of grower organizations; agribusinesses; food, feed, beverage, restaurant and retail companies; conservation groups; universities and public sector partners that focus on defining, measuring and advancing the sustainability of food; feed, fiber and fuel production. This award recognizes outstanding collaboration and cross-sector partnership in advancing continuous improvement of sustainability at the field and landscape level.
The PPF Sustainability Project, in its fourth year, involved 11 farms managing over 34,000 acres and 40,000 head of dairy cattle in Door and Kewaunee Counties, Wis. The project will be completed next year with five years of data collection and analysis.
The farmers involved in this project use sustainability metrics to inform their farm management decisions. They have demonstrated continuous improvement in sustainability and water quality. Key findings from the PPF Sustainability Project year four results can be found here.
Data is based on analysis by Houston Engineering Inc. using Field to Market: The Alliance for Sustainable Agriculture’s Fieldprint Platform®.
“Collaborating with Houston Engineering to support members of Peninsula Pride in driving positive change is making a great impact, and the data continues to prove that,” Lauren Brey, Farmers for Sustainable Food managing director, said. “We’re honored to receive this award and incredibly proud of the farmers who are committed to measuring conservation progress and making improvements.”
In addition to PPF’s project, two other award recipients were honored by Field to Market.
Learn more about Field to Market and the 2024 Sustainability Leadership Awards at www.fieldtomarket.org/awards.

“These projects bring value to our members and partners. Farmers use quality data to measure improvements made from adopting sustainable farming practices and where they can get the most benefit from their investments,” FSF President and co-owner of Cornette Dairy, Paul Cornette, said. “They also help processors and retailers connect with progressive-minded growers who want consumers to know how their food is produced and that it’s produced sustainably.”
“The passion and drive these farmers have to continuously improve is evident through their consistent efforts year after year and LASA’s completion of their project,” Lauren Brey, Farmers for Sustainable Food Managing Director, said. “Both groups aren’t stopping here. They continue to expand on these findings through their new projects within the FSF Climate-Smart Program.”

“Through our ongoing membership and relationship with FSF, we have seen first-hand the organization’s impact on farmer-led groups through its sustainability framework. We are excited to offer this program to our producer partners. This program aligns with our Social Responsibility Pillars, particularly our environmental stewardship pillar, and our commitment to protecting the planet,” said Greg Siegenthaler, Grande’s Vice President of Milk Marketing, Sustainability and Strategic Sourcing.
“Farmers are making remarkable progress in sustainable farming and the data demonstrates their commitment is working,” FSF Managing Director Lauren Brey said. “We are proud to partner with the farmer-led groups in their conservation efforts and recognize the extraordinary impact they have on improving the environment and their local communities.”